Marketing Design Case Study

Eridan 2025 MWC Booth

The goal was to design a 600-square-foot, two-wall booth for Eridan Communications at Mobile World Congress Barcelona 2025, focused on highlighting their new 5G radio and its benefits.

Objective

To design a brochure that stands out among competitors at MWC Barcelona 2025.

Year

2025

Tools

Adobe Suite

Collaborators

Eridan Communications

Marketing Design Case Study

Eridan 2025 MWC Booth

The goal was to design a 600-square-foot, two-wall booth for Eridan Communications at Mobile World Congress Barcelona 2025, focused on highlighting their new 5G radio and its benefits.

Marketing Design Case Study

Eridan 2025 MWC Booth

The goal was to design a 600-square-foot, two-wall booth for Eridan Communications at Mobile World
Congress Barcelona 2025, focused on highlighting their new 5G radio and its benefits.

Objective

Year

Tools

Collaborators

To design a booth that showcases Eridan's new radio at MWC Barcelona 2025.

2025

Adobe Suite

Eridan Communications

Objective

Year

Tools

Collaborators

To design a booth that showcases Eridan's new radio at MWC Barcelona 2025.

2025

Adobe Suite

Eridan Communications

Objective

Year

Tools

Collaborators

To design a booth that showcases Eridan's new radio at MWC Barcelona 2025.

2025

Adobe Suite

Eridan Communications

Minimal Space, Full of Character

Minimal Space, Full of Character

Despite a compact 600-square-foot footprint, the booth effectively showcases Eridan’s latest 5G radio and clearly communicates its key benefits. To ensure strong differentiation, the design consistently applies Eridan’s brand language through deep blues, wave forms, and constellation-inspired star elements tied to the Eridanus constellation.

Despite a compact 600-square-foot footprint, the booth effectively showcases Eridan’s latest 5G radio and clearly communicates its key benefits. To ensure strong differentiation, the design consistently applies Eridan’s brand language through deep blues, wave forms, and constellation-inspired star elements tied to the Eridanus constellation.

Despite a compact 600-square-foot footprint, the booth effectively showcases Eridan’s latest 5G radio and clearly communicates its key benefits. To ensure strong differentiation, the design consistently applies Eridan’s brand language through deep blues, wave forms, and constellation-inspired star elements tied to the Eridanus constellation.

The Process and Mockups

The Process and Mockups

My process begins with fully understanding the client’s objectives, followed by presenting a broad range of design solutions and mockups. Through close collaboration and structured design reviews, the work is continuously refined until the client’s goals are achieved.


My process begins with fully understanding the client’s objectives, followed by presenting a broad range of design solutions and mockups. Through close collaboration and structured design reviews, the work is continuously refined until the client’s goals are achieved.


My process begins with fully understanding the client’s objectives, followed by presenting a broad range of design solutions and mockups. Through close collaboration and structured design reviews, the work is continuously refined until the client’s goals are achieved.


Evolution Over the Years

Evolution Over the Years

My first booth design with Eridan was in 2023, and has evolved year after year, reflecting both its success and my continued growth in design abilities.

My first booth design with Eridan was in 2023, and has evolved year after year, reflecting both its success and my continued growth in design abilities.

My first booth design with Eridan was in 2023, and has evolved year after year, reflecting both its success and my continued growth in design abilities.

Results

Results

Eridan had a great showing at MWC Barcelona 2025, announcing its large government grant with commercialization partners, referenced on the booth. Eridan had hundreds of visitors and the booth helped sell their technological advantage with key metrics clearly visible.

Eridan had a great showing at MWC Barcelona 2025, announcing its large government grant with commercialization partners, referenced on the booth. Eridan had hundreds of visitors and the booth helped sell their technological advantage with key metrics clearly visible.

Eridan had a great showing at MWC Barcelona 2025, announcing its large government grant with commercialization partners, referenced on the booth. Eridan had hundreds of visitors and the booth helped sell their technological advantage with key metrics clearly visible.

"Ziga played a key role in the design of our trade show booth, taking ownership of the visual direction from concept through execution. He worked closely with the marketing team to ensure the design expressed our message and was visually compelling. His ability to provide countless concepts, communicate ideas clearly, and iterate quickly made a real impact on the success of the booth.”

"Ziga played a key role in the design of our trade show booth, taking ownership of the visual direction from concept through execution. He worked closely with the marketing team to ensure the design expressed our message and was visually compelling. His ability to provide countless concepts, communicate ideas clearly, and iterate quickly made a real impact on the success of the booth.”

"Ziga played a key role in the design of our trade show booth, taking ownership of the visual direction from concept through execution. He worked closely with the marketing team to ensure the design expressed our message and was visually compelling. His ability to provide countless concepts, communicate ideas clearly, and iterate quickly made a real impact on the success of the booth.”

"Ziga played a key role in the design of our trade show booth, taking ownership of the visual direction from concept through execution. He worked closely with the marketing team to ensure the design expressed our message and was visually compelling. His ability to provide countless concepts, communicate ideas clearly, and iterate quickly made a real impact on the success of the booth.”

"Ziga played a key role in the design of our trade show booth, taking ownership of the visual direction from concept through execution. He worked closely with the marketing team to ensure the design expressed our message and was visually compelling. His ability to provide countless concepts, communicate ideas clearly, and iterate quickly made a real impact on the success of the booth.”

-Rick Timmons - VP of Marketing at Eridan Communications

-Rick Timmons - VP of Marketing at Eridan Communications

-Rick Timmons - VP of Marketing at Eridan Communications

-Rick Timmons - VP of Marketing at Eridan Communications

-Rick Timmons - VP of Marketing at Eridan Communications

ziga.strakl@gmail.com

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